Give A Shit
by Ben Perreira
Is anything harder than getting someone to give a shit?
Imagine you’re working on an important project. You have a talented team of well-paid people from a variety of backgrounds. Success is in the palm of your hand. But no one else gives a shit. It’s a brick in the wall for them.
It’s ain’t easy to motivate people. Carrots and sticks don’t always work as easily as they should.
And then… when does your “not giving a shit” get in someone else’s way?
All a matter of perspective and motivation. I suppose we all need both.